Darrell Silver!

I am 28, and live in Tribeca, NYC. I am the founder of perpetually.com, run the tech community JellyNYC, founded StartupXmas and help with New Work City.

In November, 2008, I invested in Frogmetrics, the customer feedback and analytics startup.

I used to work for a statarb hedge fund in New York City until resigning in search of new and more fulfilling challenges.

I take photos, say things, and occasionally use Facebook. Also, I like email.

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Action Oriented Startups

Via Fred Wilson,

I believe that in startups, like venture investing, the cost of making a bad decision is not nearly as great as the benefit of making a good one. So I like action oriented leaders. …

If you are “action oriented” in your hiring, you’ll make more hires and more of them will not work out.

This feels exactly right for startups, and it’s one of the key advantages a company like ours has versus someone much larger. Every person we’ve hired for Perpetually jumped first into a small project that could be completed in about 10 hours. Most often it’s the tip of the iceberg for a much larger idea the candidate will focus on if they’re hired. Joining our team should be a smooth transition with few if any surprises. If the candidate is excited and curious, that’s a very good sign. If they can’t communicate or deliver, it gives us an opportunity to improve early on.

Hiring is a two-way street, and this quick-fail approach has proven to be an excellent way for candidates to learn about how we work and if they want to stay. We’ve definitely found great people, in less time, because of it. It’s exactly how I hope to find talented a front-end person as we start a new search this week.